Irish Wedding Survey 2013

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Mrs2Be Wedding Survey Inforgraphic - Irish Wedding Survey 2013
What couples spent on their wedding
20122011
Ceremony Venue (including donations)              389              378
Reception Venue           8,540           9,905
Reception Band           1,758           1,753
Reception DJ              368              383
Photographer           1,469           1,489
Videographer              989              975
Wedding Planner / Coordinator           2,465           1,100
Wedding Dress           1,481           1,290
Bridal Party Attire              884              965
Wedding Jewellery              628              605
Beauty / Hair and Makeup              428              402
Florist / Décor              608              630
Invitations / Other Stationery              322              290
Wedding Cake              332              340
Ceremony Musicians / Singers              400              369
Wedding Day Transportation              391              466
Wedding Favours              188              204
Wedding Accessories / Candles              127              157
Miscellaneous Costs           1,044              997
The Honeymoon           4,808           4,362

Key findings arising from Irish Wedding Survey 2013

  • Couples are spending less on their weddings and waiting longer to tie the knot.
  • As in previous years December was the most popular month to pop the question say our respondents with twice as many proposals as the next most popular month, February.
  • Engagements are getting longer. In this year’s survey nearly half of all couples are waiting almost 2 years before they tie the knot compared to just over a third last year waiting for the same amount of time.
  • Perhaps the longer engagements are because couples are still feeling the effects of the recession. Only 16% felt completely unaffected by the economic downturn
  • Couples are turning to the internet for their wedding planning. 8 out of 10 use online searches for information and services and more than 7 out of 10 regularly checking in to Wedding websites and blogs where in previous years family and friends advice carried more weight.
  • In a turn from last year, when shopping for wedding suppliers, price has become more of a consideration than quality and 38% are happy to look for their suppliers on social media sites like Facebook, Twitter and Pinterest.
  • Couples consider their choice of venue the highest spend priority with many noting the quality of food a big consideration in their venue choice. After the venue the dress was most important followed closely by photographer and band.
  • Wedding invitations and favours were most likely to be DIY projects and it seems Irish brides are keen bakers with wedding cake a popular DIY project also.
  • Most couples have 100 to 150 guests attending their wedding however the trend seems to be moving slowly upwards in numbers.
  • In this electronic age, 5% of couples are starting to send e-invitations which is an increase on 2012 and more than half are accepting RSVPs via email which is again more than previous years.
  • 8 out of 10 couples do web searches as their first resource in wedding planning which is up from last year where family and friends opinions carried much more weight.
  • When booking suppliers, price was the first consideration for couples before they considered quality of the product or service.
  • The trend for hotel weddings, while still the most popular, are slipping out of favour with couples who seem to be turning towards exclusive use and manor house venues.
  • Civil ceremonies and non-denominational blessings are accounting for 21% of all weddings.
  • When it comes to paying the bill, couples getting married in 2013 are more likely to pay the full wedding bill with just slightly fewer having some family contributions help. Only 1% of our respondents had their families pay for the full wedding.

About Keith Malone

Keith is the co-founder and CEO of Mrs2Be - Ireland's favourite wedding website. He has 10 years wedding industry experience working as a professional videographer. Keith enjoys the geeky technical aspects behind web development, especially when the principal aim is to increase search engine visibility and conversion optimisation.